Use cases

What you can build

A few of the ways developers, agencies and analysts use public social data. Each use case lists the endpoints you'd call.

Influencer vetting

Check an account before you partner with it: follower and following counts, verification, how often it posts, and how its recent posts and reels perform.

→ Profile details by username (2 credits) → Follower & following counts (2 credits) → Latest 12 posts & reels (2 credits) → Reel details with view count (2 credits)

Competitor and brand tracking

Follow what competitors publish and which formats work for them. Pull up to 120 recent posts, filter reels, and compare likes, comments and views over time.

→ Recent posts & reels (up to 120) (2 credits) → Reels by username (2 credits) → Post details (2 credits) → Search list (10 credits)

Comment and sentiment analysis

Collect the comments on any public post or video and feed them into your sentiment, topic or moderation models.

→ Post comments by shortcode (2 credits) → Post comments by media ID (2 credits) → Comment threads list (1 credit) → Comments list (1 credit)

Content and trend research

Find what performs in a niche: search YouTube, pull channel and video statistics, and see what successful accounts post.

→ Search list (10 credits) → Channels list (1 credit) → Videos list (1 credit) → Playlist items list (1 credit)

Social analytics dashboards

Power reporting tools for agencies and creators: account growth, post performance and engagement, refreshed whenever you call.

→ Profile details by username (2 credits) → Recent posts & reels (up to 120) (2 credits) → Channels list (1 credit) → Videos list (1 credit)

Audience and image insights

Estimate age and gender from face photos you have the right to process, in batches of up to 10 images per call.

→ Age & gender image analysis (1 credit)